{"id":15863,"date":"2026-02-04T23:00:08","date_gmt":"2026-02-04T23:00:08","guid":{"rendered":"https:\/\/bihavadis.com\/?p=15863"},"modified":"2026-02-04T23:00:08","modified_gmt":"2026-02-04T23:00:08","slug":"the-one-awardsta-ust-uste-5inci-kez-yilin-itibarlisi-secilerek-buyuk-odul-ile-onurlandirildi","status":"publish","type":"post","link":"https:\/\/bihavadis.com\/index.php\/2026\/02\/04\/the-one-awardsta-ust-uste-5inci-kez-yilin-itibarlisi-secilerek-buyuk-odul-ile-onurlandirildi\/","title":{"rendered":"The ONE Awards’ta \u00fcst \u00fcste 5’inci kez “Y\u0131l\u0131n \u0130tibarl\u0131s\u0131” se\u00e7ilerek “B\u00fcy\u00fck \u00d6d\u00fcl” ile onurland\u0131r\u0131ld\u0131"},"content":{"rendered":"

T\u00fcrkiye seyahat sekt\u00f6r\u00fcn\u00fcn as\u0131rl\u0131k \u00e7\u0131nar\u0131\u00a0K\u00e2mil Ko\u00e7, The ONE Awards\u2019ta Karayolu Ta\u015f\u0131mac\u0131l\u0131\u011f\u0131 kategorisinde \u00fcst \u00fcste be\u015finci kez ‘Y\u0131l\u0131n \u0130tibarl\u0131s\u0131’ se\u00e7ilerek eri\u015filmesi g\u00fc\u00e7 bir ba\u015far\u0131ya daha imza att\u0131. Halk\u0131n oylar\u0131yla be\u015f y\u0131ld\u0131r zirvedeki yerini koruyan firma, bu istikrarl\u0131 grafi\u011fiyle organizasyon tarihinde bir ilke daha ad\u0131n\u0131 yazd\u0131rarak ‘B\u00fcy\u00fck \u00d6d\u00fcl’ ile onurland\u0131r\u0131ld\u0131. 100 y\u0131ld\u0131r seyahat sekt\u00f6r\u00fcnde T\u00fcrk halk\u0131n\u0131n vazge\u00e7ilmez markalar\u0131ndan biri olan\u00a0K\u00e2mil Ko\u00e7, bu tarihi ba\u015far\u0131yla sekt\u00f6rdeki liderli\u011fini bir kez daha tescilledi.<\/strong><\/p>\n

Marketing T\u00fcrkiye ve pazar ara\u015ft\u0131rmalar\u0131 \u015firketi AKADEMETRE i\u015f birli\u011fiyle bu y\u0131l 12\u2019ncisi d\u00fczenlenen The ONE Awards\u2019ta; 70\u2019in \u00fczerinde kategoride markalar, performanslar\u0131, itibar\u0131 art\u0131ran stratejileri ve t\u00fcketici alg\u0131s\u0131 do\u011frultusunda de\u011ferlendirildi. 12 ilde toplam 1.200 ki\u015fiyle ger\u00e7ekle\u015ftirilen y\u00fcz y\u00fcze g\u00f6r\u00fc\u015fmeler sonucunda, y\u0131l i\u00e7inde itibar\u0131n\u0131 en \u00e7ok art\u0131ran markalar \u00f6d\u00fcllendirildi.\u00a0K\u00e2mil Ko\u00e7, 2021 y\u0131l\u0131ndan bu yana s\u00fcrd\u00fcrd\u00fc\u011f\u00fc liderlik serisini bozmayarak halk\u0131n oylar\u0131yla aral\u0131ks\u0131z olarak be\u015finci kez zirvede yer ald\u0131.<\/p>\n

Sekt\u00f6rlerinin en itibarl\u0131 markalar\u0131n\u0131n \u00f6d\u00fcllendirildi\u011fi gecede, bu ba\u015far\u0131y\u0131 \u00fcst \u00fcste be\u015finci kez elde eden\u00a0K\u00e2mil Ko\u00e7, 100. y\u0131l\u0131nda ba\u015far\u0131s\u0131n\u0131 \u201cB\u00fcy\u00fck \u00d6d\u00fcl\u201d ile ta\u00e7land\u0131rd\u0131. 100 y\u0131ll\u0131k yolculu\u011funda kalite, g\u00fcven ve m\u00fc\u015fteri memnuniyetinden \u00f6d\u00fcn vermeyen marka, bu \u00f6zel y\u0131lda ula\u015ft\u0131\u011f\u0131 istikrarl\u0131 ba\u015far\u0131y\u0131 anlaml\u0131 bir \u00f6d\u00fclle peki\u015ftirmi\u015f oldu.<\/p>\n

K\u00e2mil Ko\u00e7, \u00f6d\u00fcl\u00fcn\u00fc 3 \u015eubat\u2019ta \u0130stanbul\u2019da d\u00fczenlenen t\u00f6renle ald\u0131. Gecede, y\u0131l i\u00e7inde itibar\u0131n\u0131 en \u00e7ok art\u0131ran markalar\u0131n yan\u0131 s\u0131ra bu ba\u015far\u0131n\u0131n \u00f6nemli payda\u015flar\u0131 olan reklam, medya planlama ve halkla ili\u015fkiler ajanslar\u0131 da \u00f6d\u00fcllendirildi.\u00a0K\u00e2mil Ko\u00e7\u2019un PR ve sosyal medya ajanslar\u0131 GTC \u0130leti\u015fim Dan\u0131\u015fmanl\u0131k ve Dijifabrik de bu \u00f6zel gecede \u00f6d\u00fcle lay\u0131k g\u00f6r\u00fcld\u00fc.<\/p>\n

\u201c100. y\u0131l\u0131m\u0131za be\u015f y\u0131ld\u0131zl\u0131 bir gururla girdik\u201d<\/strong><\/p>\n

K\u00e2mil Ko\u00e7\u00a0\u0130cra Kurulu \u00dcyesi ve Pazarlama ve M\u00fc\u015fteri Deneyimi Direkt\u00f6r\u00fc Jan Sar\u0131g\u00fcl I\u015f\u0131k, \u00fcst \u00fcste kazan\u0131lan be\u015finci \u00f6d\u00fcl\u00fcn markan\u0131n as\u0131rl\u0131k miras\u0131 a\u00e7\u0131s\u0131ndan ta\u015f\u0131d\u0131\u011f\u0131 anlam\u0131 \u015fu s\u00f6zlerle de\u011ferlendirdi:<\/p>\n

\u201c1926 y\u0131l\u0131nda Cumhuriyetimizle birlikte ba\u015flayan yolculu\u011fumuzda, halk\u0131m\u0131z\u0131n takdiri her zaman en b\u00fcy\u00fck pusulam\u0131z oldu. 100. y\u0131l\u0131m\u0131z\u0131 kutlad\u0131\u011f\u0131m\u0131z bu tarihi y\u0131lda, \u2018Y\u0131l\u0131n \u0130tibarl\u0131s\u0131\u2019 unvan\u0131n\u0131 be\u015finci kez \u00fcst \u00fcste kazanmak bizim i\u00e7in yaln\u0131zca bir \u00f6d\u00fcl de\u011fil; bir as\u0131rl\u0131k g\u00fcvenin tescilidir.\u00a0<\/p>\n

Bu ba\u015far\u0131y\u0131 e\u015fsiz k\u0131lan, bizzat hizmetimizi deneyimleyen halk j\u00fcrisi taraf\u0131ndan se\u00e7ilmi\u015f olmam\u0131zd\u0131r.\u00a0K\u00e2mil Ko\u00e7\u2019ta stratejik kararlar\u0131m\u0131z\u0131n oda\u011f\u0131nda her zaman \u00f6ncelikle g\u00fcvenlik ve m\u00fc\u015fteri memnuniyeti var. T\u00fcm s\u00fcre\u00e7leri m\u00fc\u015fteri deneyiminin etraf\u0131nda olu\u015fturuyoruz. Bu yakla\u015f\u0131m\u0131m\u0131z bizi sekt\u00f6r\u00fcn tart\u0131\u015fmas\u0131z lideri konumuna ta\u015f\u0131rken 5 kez \u00fcst \u00fcste ald\u0131\u011f\u0131m\u0131z y\u0131l\u0131n itibarl\u0131s\u0131 \u00f6d\u00fcl\u00fcyle de yol arkada\u015flar\u0131m\u0131z\u0131n taktirinin tescilli kar\u015f\u0131l\u0131\u011f\u0131n\u0131 g\u00f6rm\u00fc\u015f oluyoruz.
\u00a0
\u00a0Nesilden nesile aktar\u0131lan bu de\u011ferli miras\u0131, global orta\u011f\u0131m\u0131z\u00a0Flix\u2019in teknolojik g\u00fcc\u00fcyle daha da ileri ta\u015f\u0131maya kararl\u0131y\u0131z. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde de yol arkada\u015flar\u0131m\u0131zdan ald\u0131\u011f\u0131m\u0131z ilhamla kaliteyi ve itibar\u0131 daha yukar\u0131lara ta\u015f\u0131maya ve 100. Y\u0131l\u0131m\u0131zda yol arkada\u015flar\u0131m\u0131z i\u00e7in en iyiyi sunmaya devam edece\u011fiz.\u201d<\/p>\n

Yerel tecr\u00fcbe ve k\u00fcresel teknolojiyle yeni y\u00fczy\u0131lda yeni hedefler<\/strong><\/p>\n

1926 y\u0131l\u0131nda Cumhuriyet\u2019in ilk y\u0131llar\u0131nda temelleri at\u0131lan\u00a0K\u00e2mil Ko\u00e7, bug\u00fcn global i\u015f orta\u011f\u0131\u00a0Flix\u2019in teknoloji g\u00fcc\u00fcn\u00fc, bir as\u0131rl\u0131k yerel tecr\u00fcbesiyle harmanlayarak seyahat standartlar\u0131n\u0131 yeniden tan\u0131ml\u0131yor. \u201c100 Y\u0131ld\u0131r Yol Arkada\u015f\u0131n\u0131z\u201d mottosuyla hareket eden marka; dijitalle\u015fme, rota optimizasyonu ve m\u00fc\u015fteri deneyimi odakl\u0131 yat\u0131r\u0131mlar\u0131yla yol memnuniyetini her ge\u00e7en y\u0131l daha da peki\u015ftiriyor.<\/p>\n

2026 vizyonu kapsam\u0131nda yapay zek\u00e2 destekli seyahat \u00e7\u00f6z\u00fcmleri, ki\u015fiselle\u015ftirilmi\u015f yolcu deneyimi ve s\u00fcrd\u00fcr\u00fclebilirlik odakl\u0131 projelere a\u011f\u0131rl\u0131k veren\u00a0K\u00e2mil Ko\u00e7; 100. y\u0131l\u0131nda bu k\u00f6kl\u00fc ba\u015far\u0131s\u0131n\u0131 T\u00fcrkiye\u2019nin d\u00f6rt bir yan\u0131ndan Avrupa\u2019n\u0131n kalbine uzanan geni\u015f a\u011f\u0131yla gelece\u011fe ta\u015f\u0131may\u0131 hedefliyor.<\/p>\n

\u00a0<\/p>\n

\u00a0<\/p>\n

Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"

T\u00fcrkiye seyahat sekt\u00f6r\u00fcn\u00fcn as\u0131rl\u0131k \u00e7\u0131nar\u0131\u00a0K\u00e2mil Ko\u00e7, The ONE Awards\u2019ta Karayolu Ta\u015f\u0131mac\u0131l\u0131\u011f\u0131 kategorisinde \u00fcst \u00fcste be\u015finci kez ‘Y\u0131l\u0131n \u0130tibarl\u0131s\u0131’ se\u00e7ilerek eri\u015filmesi g\u00fc\u00e7 bir ba\u015far\u0131ya daha imza att\u0131<\/p>\n","protected":false},"author":1,"featured_media":15864,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[3105,3106,3107,952,531],"class_list":["post-15863","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-3105","tag-halk","tag-koc","tag-odul","tag-yol"],"_links":{"self":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/15863","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/comments?post=15863"}],"version-history":[{"count":1,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/15863\/revisions"}],"predecessor-version":[{"id":15865,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/15863\/revisions\/15865"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media\/15864"}],"wp:attachment":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media?parent=15863"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/categories?post=15863"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/tags?post=15863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}