{"id":25224,"date":"2026-02-10T06:45:06","date_gmt":"2026-02-10T06:45:06","guid":{"rendered":"https:\/\/bihavadis.com\/?p=25224"},"modified":"2026-02-10T06:45:06","modified_gmt":"2026-02-10T06:45:06","slug":"krafton-2025-yilinda-33266-trilyon-krw-yillik-gelir-elde-etti","status":"publish","type":"post","link":"https:\/\/bihavadis.com\/index.php\/2026\/02\/10\/krafton-2025-yilinda-33266-trilyon-krw-yillik-gelir-elde-etti\/","title":{"rendered":"KRAFTON, 2025 Y\u0131l\u0131nda 3,3266 Trilyon KRW Y\u0131ll\u0131k Gelir Elde Etti"},"content":{"rendered":"

KRAFTON, Inc.\u00a0bug\u00fcn yat\u0131r\u0131mc\u0131 ili\u015fkileri (IR) bilgilendirme toplant\u0131s\u0131nda 2025 y\u0131l\u0131na ait tam y\u0131l ve d\u00f6rd\u00fcnc\u00fc \u00e7eyrek kazan\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/p>\n

Kore Uluslararas\u0131 Finansal Raporlama Standartlar\u0131na (K-IFRS) uygun olarak haz\u0131rlanan konsolide finansal tablolara g\u00f6re, KRAFTON 2025 y\u0131l\u0131nda 3,3266 trilyon KRW (99,08 milyar TRY) y\u0131ll\u0131k gelir ve 1,0544 trilyon KRW (31,40 milyar TRY)\u00a0<\/em>faaliyet k\u00e2r\u0131 elde etti. Y\u0131ll\u0131k gelir, bir \u00f6nceki y\u0131la g\u00f6re %22,8 artarak 616,8 milyar KRW’yi (18,38 milyar TRY) a\u015ft\u0131 ve \u015firket tarihinde ilk kez 3 trilyon KRW’ye (89,4 milyar TRY) ula\u015farak t\u00fcm zamanlar\u0131n en y\u00fcksek seviyesine \u00e7\u0131kt\u0131. Y\u0131ll\u0131k faaliyet k\u00e2r\u0131 da bir kez daha 1 trilyon KRW’yi (29,8 milyar TRY) a\u015ft\u0131.<\/p>\n

2025 Mali Y\u0131l\u0131na \u0130li\u015fkin Temel Performans G\u00f6stergeleri<\/strong><\/p>\n

\u0130\u015f segmentlerine g\u00f6re y\u0131ll\u0131k gelirler PC’den 1,1846 trilyon KRW (35,29 milyar TRY), mobilden 1,7407 trilyon KRW (51,87 milyar TRY), konsoldan 42,8 milyar KRW (1,28 milyar TRY) ve di\u011ferlerinden 358,5 milyar KRW (10,68 milyar TRY) \u015feklinde kaydedildi.<\/p>\n

Masa\u00fcst\u00fc platformlarda\u00a0PUBG: BATTLEGROUNDS<\/em>\u00a0oyun serisi, y\u0131ll\u0131k %16’l\u0131k bir b\u00fcy\u00fcme kaydederek en y\u00fcksek y\u0131ll\u0131k gelirine ula\u015ft\u0131. Oyun modlar\u0131n\u0131n \u00e7e\u015fitlendirilmesinin yan\u0131 s\u0131ra, k\u00fcresel sanat\u00e7\u0131lar ve l\u00fcks markalarla yap\u0131lan b\u00fcy\u00fck i\u015f birlikleri arac\u0131l\u0131\u011f\u0131yla oyuna k\u00fclt\u00fcrel unsurlar dahil edilmesiyle kullan\u0131c\u0131 etkile\u015fimi ve trafik artt\u0131. Kas\u0131m ay\u0131nda premium otomobil \u00fcreticisi Porsche ile yap\u0131lan i\u015f birli\u011fi, PUBG tarihindeki t\u00fcm otomobil i\u015f birlikleri aras\u0131ndaki en g\u00fc\u00e7l\u00fc performans\u0131 sergiledi.\u00a0inZOI<\/em>\u00a0ve\u00a0MIMESIS<\/em>\u00a0de Mart ve Ekim aylar\u0131nda piyasaya s\u00fcr\u00fclmelerinden bu yana birer milyon adedi a\u015fan sat\u0131\u015f rakamlar\u0131na ula\u015farak gelir art\u0131\u015f\u0131na \u00f6nemli katk\u0131da bulundu. B\u00f6ylece d\u00f6rd\u00fcnc\u00fc \u00e7eyrekte PC gelirleri y\u0131ll\u0131k bazda yakla\u015f\u0131k %24 artarak 287,4 milyar KRW’ye (8,56 milyar TRY) ula\u015ft\u0131.<\/p>\n

Mobil platformda\u00a0PUBG MOBILE<\/em>, yeni temal\u0131 modlar ve World of Wonder (WoW) kullan\u0131c\u0131 i\u00e7erikleri g\u00fcncellemeleriyle temel hayran kitlesini istikrarl\u0131 bir \u015fekilde geni\u015fleterek b\u00fcy\u00fcme kaydetmeye devam etti. PUBG PC ve konsol s\u00fcr\u00fcmleriyle yap\u0131lan platformlar aras\u0131 i\u015f birlikleri, PUBG IP serisi genelinde olumlu bir d\u00f6ng\u00fcye yol a\u00e7arak uzun vadeli b\u00fcy\u00fcme ivmesine yol a\u00e7t\u0131.\u00a0BATTLEGROUNDS MOBILE INDIA (BGMI)<\/em>\u00a0da istikrarl\u0131 performans\u0131n\u0131 s\u00fcrd\u00fcrerek, Hindistan’a \u00f6zel temalar, \u00f6zelle\u015ftirilmi\u015f premium \u00fcr\u00fcnler ve tan\u0131nm\u0131\u015f yerel markalarla stratejik ortakl\u0131klar arac\u0131l\u0131\u011f\u0131yla ulusal bir oyun olarak konumunu sa\u011flamla\u015ft\u0131rd\u0131. 2024 y\u0131l\u0131na k\u0131yasla,\u00a0PUBG MOBILE<\/em>\u00a0ve\u00a0BGMI<\/em>‘nin \u00fccretli kullan\u0131c\u0131 say\u0131s\u0131 s\u0131ras\u0131yla %5 ve %27 oran\u0131nda artt\u0131.<\/p>\n

Di\u011fer gelirler, ADK Grubu (ADK) ve Neptune’un konsolide performans\u0131n\u0131 da i\u00e7erdi\u011finden, y\u0131ll\u0131k bazda %963 oran\u0131nda art\u0131\u015f g\u00f6sterdi.<\/p>\n

KRAFTON\u2019un, d\u00f6rd\u00fcnc\u00fc \u00e7eyrek gelirleri 919,7 milyar KRW (27,40 milyar TRY) olarak kayda ge\u00e7ti. \u015eirketin Kore’nin Seongsu kentindeki yeni genel merkezine ta\u015f\u0131nma planlar\u0131 do\u011frultusunda, \u00f6n\u00fcm\u00fczdeki d\u00f6rt y\u0131l\u0131 kapsayan ortak bir i\u015f\u00e7i refah fonuna ili\u015fkin 81,6 milyar KRW’lik (2,43 milyar TRY) tek seferlik bir gider, \u00e7eyre\u011fin faaliyet k\u00e2r\u0131na yans\u0131d\u0131 ve bu k\u00e2r\u00a0<\/em>2,4 milyar KRW (71,5 milyon TRY) olarak kaydedildi.<\/p>\n

2026 Stratejisi<\/strong><\/p>\n

KRAFTON, oyun geli\u015ftirmenin yan\u0131 s\u0131ra uzun vadeli \u00dcr\u00fcn Ya\u015fam D\u00f6ng\u00fclerine (PLC) sahip Franchise IP’lerini geni\u015fletmeye ve gelece\u011fe y\u00f6nelik yapay zek\u00e2 inovasyonuna \u00f6nc\u00fcl\u00fck etmeye odaklanan stratejik bir vizyon ortaya koydu. PUBG IP Franchise’\u0131n\u0131n, g\u00fc\u00e7l\u00fc trafik ve canl\u0131 hizmet operasyonlar\u0131n\u0131n deste\u011fiyle \u00e7ift haneli b\u00fcy\u00fcme g\u00f6stermeye devam etmesi hedefleniyor. KRAFTON, PC ve konsol platformlar\u0131nda, d\u00fcnyaca \u00fcnl\u00fc IP’lerle yapt\u0131\u011f\u0131 i\u015f birlikleri arac\u0131l\u0131\u011f\u0131yla k\u00fclt\u00fcrel a\u00e7\u0131dan zenginle\u015ftirilmi\u015f deneyimler sunarken, payla\u015f\u0131lan i\u00e7eriklerle de serinin genelinde sinerji yaratmay\u0131 ama\u00e7l\u0131yor.<\/p>\n

Buna paralel olarak, PUBG, Unreal Engine 5’e ge\u00e7i\u015f, geni\u015fletilmi\u015f oyun modlar\u0131 ve kullan\u0131c\u0131 taraf\u0131ndan olu\u015fturulan i\u00e7erik g\u00fcncellemeleriyle desteklenen PUBG 2.0 oyun platformuna evrilmeye haz\u0131rlan\u0131yor. \u015eirket, PUBG fikri m\u00fclkiyetine dayal\u0131 yeni oyunlar geli\u015ftirerek daha fazla oyuncuyu ve b\u00f6lgeyi hedeflemenin yan\u0131 s\u0131ra IP\u2019nin t\u00fcr\u00fcn\u00fc ve sunuldu\u011fu platformlar\u0131 \u00e7e\u015fitlendirmeye devam edecek. \u00d6nemli projeler aras\u0131nda kurtarma odakl\u0131 ni\u015fanc\u0131 oyunu\u00a0Black Budget<\/em>, yukar\u0131dan a\u015fa\u011f\u0131 taktiksel ni\u015fanc\u0131 oyunu\u00a0PUBG: BLINDSPOT<\/em>\u00a0ve konsol battle royale oyunu\u00a0Valor<\/em>\u00a0yer al\u0131yor.<\/p>\n

B\u00fcy\u00fck franchise fikri m\u00fclkiyetlerine odaklanan orta ve uzun vadeli stratejisi kapsam\u0131nda KRAFTON, kaynaklar\u0131n\u0131 oyunlar\u0131 uzun vadeli, halka a\u00e7\u0131k \u00fcr\u00fcn serilerine d\u00f6n\u00fc\u015ft\u00fcrmeye yo\u011funla\u015ft\u0131r\u0131yor.\u00a0inZOI<\/em>,\u00a0Last Epoch<\/em>\u00a0ve\u00a0MIMESIS<\/em>, oyun kalitesinde s\u00fcrekli iyile\u015ftirmeler, geli\u015ftirilmi\u015f canl\u0131 hizmet operasyonlar\u0131 ve \u00e7e\u015fitlendirilmi\u015f i\u00e7erik sunumlar\u0131 arac\u0131l\u0131\u011f\u0131yla t\u00fcrlerinde lider IP’ler olmay\u0131 hedefliyor.<\/p>\n

KRAFTON, yeni franchise fikri m\u00fclkiyet haklar\u0131n\u0131 g\u00fcvence alt\u0131na almak i\u00e7in, an\u0131nda finansal performans getirisi hedefleyen b\u00fcy\u00fck \u00f6l\u00e7ekli birle\u015fme ve devralma f\u0131rsatlar\u0131n\u0131 ara\u015ft\u0131r\u0131rken, ayn\u0131 zamanda y\u00fcksek b\u00fcy\u00fcme potansiyeline sahip fikri m\u00fclkiyet haklar\u0131n\u0131 g\u00fcvence alt\u0131na alarak de\u011feri art\u0131rmak amac\u0131yla k\u00fc\u00e7\u00fck ve orta \u00f6l\u00e7ekli birle\u015fme ve devralma f\u0131rsatlar\u0131n\u0131 da kovalayacak. \u015eirket ayr\u0131ca, yay\u0131nlanmaya yak\u0131n projeleri olan veya geli\u015ftirme yeteneklerini kan\u0131tlam\u0131\u015f ekiplerin stratejik \u00f6z sermaye yat\u0131r\u0131mlar\u0131n\u0131 ve ikinci taraf yay\u0131nc\u0131l\u0131\u011f\u0131n\u0131 (2PP) da ilerletiyor.<\/p>\n

\u0130lk elden geli\u015ftirilen oyunlara gelindi\u011findeyse yeni i\u015fe al\u0131nan kreatif lider kadrosu ve se\u00e7kin, k\u00fc\u00e7\u00fck \u00f6l\u00e7ekli ekiplerin deste\u011fiyle KRAFTON b\u00fcnyesinde 15 yeni proje geli\u015ftiriliyor. KRAFTON, h\u0131zl\u0131 \u00f6\u011frenme ve \u00f6l\u00e7eklendirme yakla\u015f\u0131m\u0131yla oyun geli\u015ftirme s\u00fcre\u00e7lerini daha da geni\u015fletmeyi planl\u0131yor. Bu strateji do\u011frultusunda, KRAFTON \u00e7e\u015fitli t\u00fcrlerde ve platformlarda fikri m\u00fclkiyet portf\u00f6y\u00fcn\u00fc g\u00fc\u00e7lendirirken,\u00a0Subnautica 2<\/em>,\u00a0Palworld Mobile<\/em>,\u00a0Dinkum Together<\/em>\u00a0ve\u00a0NO LAW<\/em>\u00a0gibi yeni oyunlar piyasaya s\u00fcr\u00fclmeye haz\u0131rlan\u0131yor.<\/p>\n

Ayr\u0131ca KRAFTON, oyun sekt\u00f6r\u00fcndeki birikmi\u015f uzmanl\u0131\u011f\u0131n\u0131 ve varl\u0131klar\u0131n\u0131 kullanarak i\u015f kapsam\u0131n\u0131 geni\u015fletmeyi ve temel rekabet g\u00fcc\u00fcn\u00fc art\u0131rmay\u0131 planl\u0131yor. \u015eirket, \u201cAI for Games\u201d (Oyunlar i\u00e7in Yapay Zek\u00e2) giri\u015fimi kapsam\u0131nda, \u00fcretim ve canl\u0131 hizmet operasyonlar\u0131nda yapay zek\u00e2 ve inovasyonla desteklenen yeni oyun deneyimleri sunmaya odaklanacak. KRAFTON, orta ve uzun vadede, oyun alan\u0131ndaki yetenek ve teknolojilerini temel alarak, \u201cGame for AI\u201d (Yapay Zek\u00e2 i\u00e7in Oyun) giri\u015fimi kapsam\u0131nda fiziksel yapay zek\u00e2 gibi yeni alanlara a\u00e7\u0131lma f\u0131rsatlar\u0131n\u0131 da de\u011ferlendirecek.<\/p>\n

Ayn\u0131 zamanda KRAFTON, oyun sekt\u00f6r\u00fcndeki sinerjiye dayal\u0131 yeni i\u015f alanlar\u0131n\u0131 da ke\u015ffetmeye devam ediyor. KRAFTON, ADK ile oyunlar\u0131 ve animasyonlar\u0131 birbirine ba\u011flayarak fikri m\u00fclkiyet haklar\u0131n\u0131 en \u00fcst d\u00fczeye \u00e7\u0131karmay\u0131 ve Japon pazar\u0131ndaki pazarlama verimlili\u011fini art\u0131rmay\u0131 hedefliyor. Neptune, reklam teknolojisini kullanarak KRAFTON’\u0131n Hindistan’daki etkisini geni\u015fletecek ve BGMI gibi temel yay\u0131nlardan gelen trafi\u011fi kullanarak Hindistan odakl\u0131 reklam i\u015f f\u0131rsatlar\u0131n\u0131 ortaya \u00e7\u0131karacak.<\/p>\n\n\n\n\n\n
\u00a0<\/td>\nY\u0131ll\u0131k Kazan\u00e7<\/p>\n

(2025)<\/p>\n<\/td>\n

Y\u0131ll\u0131k Kazan\u00e7 (YOY)\u00a0<\/p>\n

(2024)<\/p>\n<\/td>\n

\u00c7eyreklik Kazan\u00e7<\/p>\n

(Q4 2025)<\/p>\n<\/td>\n<\/tr>\n

Gelir<\/p>\n<\/td>\n33,266<\/p>\n<\/td>\n27,098<\/p>\n<\/td>\n9,197<\/p>\n<\/td>\n<\/tr>\n
OP<\/p>\n<\/td>\n10,544<\/p>\n<\/td>\n11,825<\/p>\n<\/td>\n24<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\u25b2\u00a0Tablo: KRAFTON’un 2025 (\u00f6nc\u00fcl) konsolide bazda y\u0131ll\u0131k ve d\u00f6rd\u00fcnc\u00fc \u00e7eyrek kazan\u00e7lar\u0131 (birim: 100 milyon KRW)<\/p>\n

\u00a0<\/p>\n

\u00a0<\/p>\n

Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"

KRAFTON, Inc.\u00a0bug\u00fcn yat\u0131r\u0131mc\u0131 ili\u015fkileri (IR) bilgilendirme toplant\u0131s\u0131nda 2025 y\u0131l\u0131na ait tam y\u0131l ve d\u00f6rd\u00fcnc\u00fc \u00e7eyrek kazan\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/p>\n","protected":false},"author":1,"featured_media":25225,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[1422,395,4219,278,3370],"class_list":["post-25224","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji","tag-gelir","tag-is","tag-krafton","tag-oyun","tag-pubg"],"_links":{"self":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/25224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/comments?post=25224"}],"version-history":[{"count":1,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/25224\/revisions"}],"predecessor-version":[{"id":25226,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/25224\/revisions\/25226"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media\/25225"}],"wp:attachment":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media?parent=25224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/categories?post=25224"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/tags?post=25224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}