{"id":47578,"date":"2026-02-25T17:48:08","date_gmt":"2026-02-25T17:48:08","guid":{"rendered":"https:\/\/bihavadis.com\/?p=47578"},"modified":"2026-02-25T17:48:08","modified_gmt":"2026-02-25T17:48:08","slug":"bekodan-hataya-7-magaza-ticari-hayata-guclu-destek","status":"publish","type":"post","link":"https:\/\/bihavadis.com\/index.php\/2026\/02\/25\/bekodan-hataya-7-magaza-ticari-hayata-guclu-destek\/","title":{"rendered":"Beko\u2019dan Hatay\u2019a 7 ma\u011faza: Ticari hayata g\u00fc\u00e7l\u00fc destek"},"content":{"rendered":"

Beko, 6 \u015eubat depremlerinin ard\u0131ndan y\u00fcr\u00fctt\u00fc\u011f\u00fc \u00e7al\u0131\u015fmalar kapsam\u0131nda b\u00f6lgede perakende yap\u0131s\u0131n\u0131n ve g\u00fcnl\u00fck ya\u015fam\u0131n yeniden g\u00fc\u00e7lenmesine katk\u0131 sa\u011flamak amac\u0131yla Hatay\u2019da 7 yeni ma\u011faza a\u00e7t\u0131.<\/p>\n

Marka Antakya ve K\u0131r\u0131khan ba\u015fta olmak \u00fczere farkl\u0131 il\u00e7elerde a\u00e7t\u0131\u011f\u0131 yeni ma\u011fazalarla, deprem sonras\u0131nda faaliyetlerini konteyner ma\u011fazalarda s\u00fcrd\u00fcren bayilerin kal\u0131c\u0131 sat\u0131\u015f noktalar\u0131na ge\u00e7i\u015fini ve kentteki ticari faaliyetlerin s\u00fcrd\u00fcr\u00fclebilirli\u011fini destekliyor.<\/p>\n

HATAY’A YEN\u0130 MA\u011eZALAR A\u00c7ILDI<\/strong><\/p>\n

Avrupa\u2019n\u0131n lider beyaz e\u015fya markas\u0131 Beko, 6 \u015eubat depremlerinin ard\u0131ndan y\u00fcr\u00fctt\u00fc\u011f\u00fc \u00e7al\u0131\u015fmalar kapsam\u0131nda b\u00f6lgede perakende yap\u0131s\u0131n\u0131n ve g\u00fcnl\u00fck ya\u015fam\u0131n yeniden g\u00fc\u00e7lenmesine katk\u0131 sa\u011flamak amac\u0131yla Hatay\u2019da 7 yeni ma\u011faza a\u00e7t\u0131.<\/p>\n

Antakya ve K\u0131r\u0131khan ba\u015fta olmak \u00fczere farkl\u0131 il\u00e7elerde hizmete giren ma\u011fazalar\u0131n a\u00e7\u0131l\u0131\u015f t\u00f6renlerine Beko\u2019nun \u00fcst d\u00fczey y\u00f6neticileri kat\u0131ld\u0131. Deprem sonras\u0131 d\u00f6nemde Beko\u2019nun deste\u011fiyle hayata ge\u00e7irilen konteyner ma\u011fazalarda s\u00fcrd\u00fcr\u00fclen sat\u0131\u015f ve hizmet faaliyetleri, yeni ma\u011fazalarla kesintisiz \u015fekilde devam edecek.<\/p>\n

<\/p>\n

\u201cHATAY\u2019DA UZUN VADEL\u0130 B\u0130R SORUMLULUK ANLAYI\u015eIYLA HAREKET ED\u0130YORUZ\u201d<\/strong><\/p>\n

Ar\u00e7elik\u2019in 6 \u015eubat depreminin ard\u0131ndan Hatay\u2019da ya\u015fam\u0131n yeniden g\u00fc\u00e7lenmesi i\u00e7in bir\u00e7ok proje hayata ge\u00e7irdi\u011fini belirten\u00a0Ar\u00e7elik T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc Can Din\u00e7er, \u015fu ifadeleri kulland\u0131:<\/p>\n

Hatay\u2019da att\u0131\u011f\u0131m\u0131z ad\u0131mlar\u0131 b\u00f6lgenin yeniden toparlanmas\u0131na katk\u0131 sa\u011flayan; ekonomik ve sosyal dayan\u0131kl\u0131l\u0131\u011f\u0131n\u0131 g\u00fc\u00e7lendiren bir d\u00f6n\u00fc\u015f\u00fcm olarak ele al\u0131yoruz. G\u00fcnl\u00fck ya\u015fam\u0131n normalle\u015fmesini destekleyen, halk\u0131 g\u00fc\u00e7lendiren, s\u00fcrd\u00fcr\u00fclebilir \u00e7\u00f6z\u00fcmler \u00fcreten bir sorumluluk anlay\u0131\u015f\u0131yla hareket ediyoruz. Ko\u00e7 Holding ve Topluluk \u015firketleriyle birlikte AFAD i\u015f birli\u011finde hayata ge\u00e7irdi\u011fimiz Umut Kentler\u2019deki \u00e7al\u0131\u015fmalar\u0131m\u0131z bu yakla\u015f\u0131m\u0131n \u00f6nemli bir par\u00e7as\u0131n\u0131 olu\u015fturuyor. \u015eirket olarak Umut Kentler\u2019de Mutfak At\u00f6lyeleri, Ar\u00e7elik\u2013Beko Kafeler ve Futbol Okulu gibi alanlardaki faaliyetlerimizle sosyal ya\u015fam\u0131 desteklerken; Hatay ve Malatya\u2019da a\u00e7t\u0131\u011f\u0131m\u0131z m\u00fc\u015fteri ileti\u015fim merkezlerimizle istihdama katk\u0131 sa\u011fl\u0131yoruz. Beko markam\u0131z ile ArsaVev Hatay Kad\u0131n Voleybol Spor Kul\u00fcb\u00fc\u2019n\u00fcn Umut Sponsoru\u2019yuz.<\/p>\n

Sponsorlu\u011fumuz ile sporun birle\u015ftirici g\u00fcc\u00fc arac\u0131l\u0131\u011f\u0131yla kentte dayan\u0131\u015fmay\u0131 g\u00fc\u00e7lendirmeyi ama\u00e7l\u0131yoruz. Yakla\u015f\u0131m\u0131m\u0131z\u0131n sahadaki yans\u0131malar\u0131ndan biri olarak Hatay\u2019da hizmete a\u00e7t\u0131\u011f\u0131m\u0131z yeni ma\u011fazalarla hem yerel ticaretin yeniden g\u00fc\u00e7lenmesine hem de b\u00f6lge halk\u0131n\u0131n \u00fcr\u00fcn ve hizmetlere eri\u015fiminin s\u00fcreklili\u011fine katk\u0131 sa\u011flamay\u0131 hedefliyoruz. Yeniden a\u00e7t\u0131\u011f\u0131m\u0131z ma\u011fazalar bizim i\u00e7in sat\u0131\u015f noktalar\u0131ndan \u00f6te istihdam\u0131n s\u00fcreklili\u011fine katk\u0131 sa\u011flayan, perakendecili\u011fin yeniden canlanmas\u0131na destek olan ve b\u00f6lge halk\u0131n\u0131n g\u00fcnl\u00fck ya\u015fam\u0131na kesintisiz hizmet sunan yap\u0131lar olarak konumlan\u0131yor. Bu yakla\u015f\u0131m\u0131 ayn\u0131 kararl\u0131l\u0131kla s\u00fcrd\u00fcrerek, Hatay\u2019da hem sosyal ya\u015fam\u0131n g\u00fc\u00e7lenmesine hem de yerel ekosistemin s\u00fcrd\u00fcr\u00fclebilir \u015fekilde yeniden canlanmas\u0131na katk\u0131 sunmaya devam edece\u011fiz.<\/p>\n

“BAY\u0130LER\u0130M\u0130Z\u0130N KALICI VE MODERN SATI\u015e NOKTALARINA GE\u00c7\u0130\u015e\u0130N\u0130 DESTEKL\u0130YORUZ”<\/strong><\/p>\n

Hatay\u2019daki ma\u011faza a\u00e7\u0131l\u0131\u015flar\u0131na ili\u015fkin de\u011ferlendirmede bulunan\u00a0Beko Sat\u0131\u015f K\u0131demli Direkt\u00f6r\u00fc Burak Bilgisel,\u00a0\u201cBayilerimizin faaliyetlerini s\u00fcrd\u00fcr\u00fclebilir bir zeminde devam ettirmesi, yerel ticaretin yeniden g\u00fc\u00e7lenmesi ve g\u00fcnl\u00fck ya\u015fam\u0131n normalle\u015fmesi deprem b\u00f6lgesinde izledi\u011fimiz yakla\u015f\u0131m\u0131n temelini olu\u015fturuyor. Bu bak\u0131\u015f a\u00e7\u0131s\u0131yla bug\u00fcn Hatay\u2019da hizmete a\u00e7t\u0131\u011f\u0131m\u0131z yeni ma\u011fazalarla, deprem sonras\u0131 faaliyetlerini ge\u00e7ici \u00e7\u00f6z\u00fcmlerle s\u00fcrd\u00fcren bayilerimizin kal\u0131c\u0131 ve modern sat\u0131\u015f noktalar\u0131na ge\u00e7i\u015fini destekliyoruz. Bu ge\u00e7i\u015fi m\u00fcmk\u00fcn k\u0131lmak i\u00e7in, deprem sonras\u0131 ma\u011fazalar\u0131 y\u0131k\u0131lan veya hasar g\u00f6ren bayilerimizin sat\u0131\u015f noktalar\u0131n\u0131 bayilerimizin kullan\u0131m\u0131na haz\u0131r \u015fekilde yeniden hayata ge\u00e7irdik. Te\u015fhir ve perakende taraf\u0131nda devreye ald\u0131\u011f\u0131m\u0131z ek desteklerle bayilerimizin rekabet g\u00fcc\u00fcn\u00fc korumay\u0131, b\u00f6lgeye \u00f6zel fiyat uygulamalar\u0131yla da t\u00fcketicilerimizin yan\u0131nda olmay\u0131 hedefledik. Bu \u00e7al\u0131\u015fmalar\u0131n sonucunda bug\u00fcn yeniden a\u00e7\u0131lan ma\u011fazalar\u0131m\u0131zla birlikte Hatay\u2019da 20\u2019den fazla noktada t\u00fcketicilerle bulu\u015fuyoruz. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde Hatay genelinde yeni ma\u011faza yat\u0131r\u0131mlar\u0131n\u0131n yan\u0131 s\u0131ra mevcut ma\u011fazalar\u0131m\u0131zda yenileme ve modernizasyon \u00e7al\u0131\u015fmalar\u0131n\u0131 da s\u00fcrd\u00fcrerek, kentteki perakende altyap\u0131s\u0131n\u0131 uzun vadede daha da g\u00fc\u00e7lendirmeyi hedefliyoruz.\u201d<\/em><\/b> dedi.<\/p>\n

<\/p>\n

HATAY\u2019DA YAYGIN MA\u011eAZA A\u011eI<\/strong><\/p>\n

Bug\u00fcn itibar\u0131yla Hatay genelinde 20\u2019den fazla ma\u011faza ile hizmet veren Beko; Hatay\u2019\u0131n 11 il\u00e7esinde faaliyet g\u00f6steriyor. Beko, ilerleyen d\u00f6nemde planlanan yeni bayilik a\u00e7\u0131l\u0131\u015flar\u0131yla ildeki varl\u0131\u011f\u0131n\u0131 ve eri\u015filebilirli\u011fini art\u0131rmay\u0131 hedefliyor.<\/p>\n

\u201cKADININ \u0130\u015e\u0130, G\u00dcC\u00dc\u201d PROJES\u0130YLE KADIN BAY\u0130LERE DESTEK<\/strong><\/p>\n

Beko\u2019nun kad\u0131n giri\u015fimcili\u011fini desteklemek ve bayi ekosisteminde kad\u0131n temsiliyetini art\u0131rmak amac\u0131yla hayata ge\u00e7irdi\u011fi \u201cKad\u0131n\u0131n \u0130\u015fi, G\u00fcc\u00fc\u201d<\/em><\/b> projesi, Hatay\u2019daki yeniden yap\u0131lanma s\u00fcrecinde de sahadaki etkisini s\u00fcrd\u00fcr\u00fcyor. A\u00e7\u0131lan yeni ma\u011fazalar aras\u0131nda, deprem sonras\u0131 s\u00fcre\u00e7te faaliyetlerini s\u00fcrd\u00fcren Antakya ve Samanda\u011f\u2019dan toplamda 4 kad\u0131n giri\u015fimci bayi de yer al\u0131yor. Beko, kad\u0131n bayilerin perakende ekosistemindeki varl\u0131\u011f\u0131n\u0131 g\u00fc\u00e7lendirerek, b\u00f6lgede hem ticari s\u00fcreklili\u011fe hem de kapsay\u0131c\u0131 ve s\u00fcrd\u00fcr\u00fclebilir bir yerel yap\u0131n\u0131n olu\u015fmas\u0131na katk\u0131 sa\u011flamay\u0131 hedefliyor.<\/p>\n","protected":false},"excerpt":{"rendered":"

Beko markas\u0131 Hatay\u2019da s\u00fcrd\u00fcrd\u00fc\u011f\u00fc \u00e7al\u0131\u015fmalar\u0131yla kentin ekonomik hayat\u0131n\u0131n ve g\u00fcnl\u00fck ya\u015fant\u0131s\u0131n\u0131n canlanmas\u0131na katk\u0131 sa\u011flamaya devam ediyor.<\/p>\n","protected":false},"author":1,"featured_media":47579,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[6263,510,498,380,2009],"class_list":["post-47578","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-beko","tag-bolge","tag-destek","tag-kadin","tag-magaza"],"_links":{"self":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/47578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/comments?post=47578"}],"version-history":[{"count":1,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/47578\/revisions"}],"predecessor-version":[{"id":47582,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/47578\/revisions\/47582"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media\/47579"}],"wp:attachment":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media?parent=47578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/categories?post=47578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/tags?post=47578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}