{"id":5832,"date":"2026-01-30T06:15:05","date_gmt":"2026-01-30T06:15:05","guid":{"rendered":"https:\/\/bihavadis.com\/?p=5832"},"modified":"2026-01-30T06:15:05","modified_gmt":"2026-01-30T06:15:05","slug":"osmangazi-belediyesi-dijital-pazarlama-uzmanlari-yetistiriyor","status":"publish","type":"post","link":"https:\/\/bihavadis.com\/index.php\/2026\/01\/30\/osmangazi-belediyesi-dijital-pazarlama-uzmanlari-yetistiriyor\/","title":{"rendered":"Osmangazi Belediyesi Dijital Pazarlama Uzmanlar\u0131 Yeti\u015ftiriyor"},"content":{"rendered":"<p><span><span><span><span>Osmangazi\u2019de faaliyet g\u00f6steren i\u015fletme sahiplerinin de\u011fi\u015fen d\u00fcnyaya ayak uydurabilmesi amac\u0131yla \u00e7e\u015fitli e\u011fitimler d\u00fczenleyen Osmangazi Belediyesi, yeni ba\u015flatt\u0131\u011f\u0131 Dijital Pazarlama Uzmanl\u0131\u011f\u0131 E\u011fitim Program\u0131 ile gelece\u011fin e-ticaret uzmanlar\u0131n\u0131 yeti\u015ftiriyor. Be\u015f g\u00fcn s\u00fcren e\u011fitim program\u0131n\u0131 ba\u015far\u0131yla tamamlayan giri\u015fimciler, d\u00fczenlenen t\u00f6renle sertifikalar\u0131n\u0131 ald\u0131.<\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span>Osmangazi Belediyesi\u2019nin, dijitalle\u015fen ticaret d\u00fcnyas\u0131na ayak uydurmak isteyen giri\u015fimcilere y\u00f6nelik ba\u015flatt\u0131\u011f\u0131 e\u011fitim program\u0131n\u0131 ba\u015far\u0131yla tamamlayan i\u015fletmeciler, be\u015f g\u00fcnl\u00fck e\u011fitimin sonunda Gen\u00e7lik ve Giri\u015fimcilik Merkezi\u2019nde d\u00fczenlenen t\u00f6renle sertifikalar\u0131na kavu\u015ftu. Toplumun her kesiminin kendini geli\u015ftirebilmesine imkan sunmay\u0131 hedefleyen Osmangazi Belediyesi, hayata ge\u00e7irdi\u011fi Dijital Pazarlama Uzmanl\u0131\u011f\u0131 E\u011fitim Program\u0131 ile kat\u0131l\u0131mc\u0131lara e-ticarette ba\u015far\u0131l\u0131 sat\u0131\u015f\u0131n temel inceliklerini \u00f6\u011fretti.<\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span>Program kapsam\u0131nda, e\u011fitmenler Parkan Uzaslan ve Mustafa S\u00f6nmezay taraf\u0131ndan e-ticarette hangi ad\u0131mlar\u0131n izlenmesi gerekti\u011fi, hedefleme ara\u00e7lar\u0131n\u0131n etkin kullan\u0131m\u0131, sosyal medya ve Google\u2019\u0131n e-ticaret sitelerine entegrasyonu gibi pek \u00e7ok ba\u015fl\u0131k ele al\u0131nd\u0131. Kat\u0131l\u0131mc\u0131lar; e-ticaret sitelerine entegre edilen ara\u00e7lardan elde edilen verilerin nas\u0131l analiz edilece\u011fi ve bu verilerin sat\u0131\u015f stratejilerine nas\u0131l d\u00f6n\u00fc\u015ft\u00fcr\u00fclece\u011fi konusunda kapsaml\u0131 bilgiler edinerek sertifikalar\u0131n\u0131 ald\u0131.<\/span><\/span><\/span><\/span><\/p>\n<p><span><span><b><span><span>\u201cE\u011fitimlerimiz Artarak Devam Edecek\u201d<\/span><\/span><\/b><\/span><\/span><\/p>\n<p><span><span><span><span>Dijital Pazarlama Uzmanl\u0131\u011f\u0131 E\u011fitim Program\u0131\u2019n\u0131n olduk\u00e7a verimli ge\u00e7ti\u011fini ifade eden Osmangazi Belediyesi Gen\u00e7lik ve Spor Hizmetleri M\u00fcd\u00fcr\u00fc Ersel Nallar, \u201cE\u011fitimlerimizin ilk b\u00f6l\u00fcm\u00fcn\u00fc tamamlam\u0131\u015f bulunuyoruz. Bu e\u011fitim programlar\u0131 devam edecek. Amac\u0131m\u0131z, e-ticaret i\u00e7erikleriyle ilgili kat\u0131l\u0131mc\u0131lara ipu\u00e7lar\u0131 vermek ve alan\u0131nda uzman e\u011fitmenlerle giri\u015fimcilere pazarlama alan\u0131nda \u00fcr\u00fcnlerini daha iyi pazarlaman\u0131n yollar\u0131n\u0131 \u00f6\u011fretmek. E\u011fitimlerimiz be\u015f g\u00fcn s\u00fcrd\u00fc. Bununla birlikte e\u011fitime kat\u0131lanlara kat\u0131l\u0131m belgelerini verdik. E\u011fitimlerimiz artarak devam edecek\u201d dedi.<\/span><\/span><\/span><\/span><\/p>\n<p><span><span><b><span><span>\u201cAl\u0131\u015fveri\u015flerin Be\u015fte Biri Online Ger\u00e7ekle\u015fiyor\u201d<\/span><\/span><\/b><\/span><\/span><\/p>\n<p><span><span><span><span>E\u011fitmen Mustafa S\u00f6nmezay ise, \u201cOsmangazi Belediyesi ile birlikte Dijital Pazarlama Uzmanl\u0131\u011f\u0131 \u00fczerine bir e\u011fitimi tamaml\u0131yoruz. Kursiyerlere sosyal medya, sosyal medya reklamc\u0131l\u0131\u011f\u0131 ve e-ticaret \u00fczerine e\u011fitimler verdik. G\u00fcn\u00fcm\u00fczde \u00e7ok fazla ilgi g\u00f6ren e-ticaret, \u00fclkemizde her ge\u00e7en g\u00fcn h\u0131zla ilerliyor. E-ticarete nereden ba\u015flanabilece\u011fi ve hangi konulara \u00f6nem verilmesi gerekti\u011fini \u00f6zellikle vurgulad\u0131k. T\u00fcrkiye\u2019de her y\u00fcz al\u0131\u015fveri\u015fin 20\u2019si, yani be\u015fte biri online olarak ger\u00e7ekle\u015fiyor. B\u00f6yle bir dijital hayata ayak uydurmak i\u00e7in kursiyerlere elimizden geldi\u011fince yol g\u00f6stermeye \u00e7al\u0131\u015f\u0131yoruz. Bu e\u011fitimler, ticaretle u\u011fra\u015fanlar i\u00e7in \u00f6nemli bir ufuk a\u00e7t\u0131. Hangi \u00fcr\u00fcn\u00fcn dijital ortamda nas\u0131l pazarlanabilece\u011fi, nereden ba\u015flanaca\u011f\u0131 ve nas\u0131l ilerlenebilece\u011fi konusunda bir \u00f6n fikir ve altyap\u0131 sa\u011flam\u0131\u015f olduk\u201d diye konu\u015ftu.<\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span>Be\u015f g\u00fcn s\u00fcren e\u011fitim program\u0131na kat\u0131lan kursiyerler; hedef kitleye ula\u015fma y\u00f6ntemlerinden \u00fcr\u00fcnlerin do\u011fru platformlarda sat\u0131\u015fa sunulmas\u0131na, sosyal medya \u00fczerinden sat\u0131\u015f yapman\u0131n inceliklerinden kargolama ve g\u00f6nderim s\u00fcre\u00e7lerine kadar bir\u00e7ok konuda bilgi sahibi oldu.<\/span><\/span><\/span><\/span><\/p>\n<p>\u00a0<\/p>\n<p>Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Osmangazi\u2019de faaliyet g\u00f6steren i\u015fletme sahiplerinin de\u011fi\u015fen d\u00fcnyaya ayak uydurabilmesi amac\u0131yla \u00e7e\u015fitli e\u011fitimler d\u00fczenleyen Osmangazi Belediyesi, yeni ba\u015flatt\u0131\u011f\u0131 Dijital Pazarlama Uzmanl\u0131\u011f\u0131 E\u011fitim Program\u0131 ile gelece\u011fin e-ticaret uzmanlar\u0131n\u0131 yeti\u015ftiriyor.<\/p>\n","protected":false},"author":1,"featured_media":5833,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[1046,1372,1373,236,1374],"class_list":["post-5832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji","tag-dijital","tag-e-ticaret","tag-egitimler","tag-gun","tag-uzman"],"_links":{"self":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/5832","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/comments?post=5832"}],"version-history":[{"count":1,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/5832\/revisions"}],"predecessor-version":[{"id":5834,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/5832\/revisions\/5834"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media\/5833"}],"wp:attachment":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media?parent=5832"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/categories?post=5832"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/tags?post=5832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}