Hyundai Motor Avrupa, 2025’te elektrifikasyondaki sat\u0131\u015f hacmini y\u00fczde 24 art\u0131rarak b\u00fcy\u00fcmesini s\u00fcrd\u00fcrd\u00fc.<\/p>\n
\u015eirketten yap\u0131lan a\u00e7\u0131klamaya g\u00f6re, Hyundai Motor Avrupa, ge\u00e7en y\u0131l Avrupa pazar\u0131nda (AB, EFTA, Birle\u015fik Krall\u0131k, Do\u011fu Avrupa ve T\u00fcrkiye) 603 bin 542 adet binek otomobil sat\u0131\u015f\u0131 ger\u00e7ekle\u015ftirerek y\u00fczde 4,2 pazar pay\u0131 elde etti.<\/p>\n
Bu kapsamda \u015firket, s\u00f6z konusu d\u00f6nemde y\u00fczde 24 b\u00fcy\u00fcme kaydetti\u011fi elektrikli ara\u00e7 segmentinde konumunu g\u00fc\u00e7lendirmeyi s\u00fcrd\u00fcrd\u00fc.<\/p>\n
Tam elektrikli ara\u00e7lar (BEV) y\u00fczde 48 art\u0131\u015fla b\u00fcy\u00fcmenin ana itici g\u00fcc\u00fc olurken, Hibrit (HEV) ve Plug-in Hibrit (PHEV) modellerinde de y\u00fczde 11 art\u0131\u015f g\u00f6r\u00fcld\u00fc.<\/p>\n
\u015eirket, Avrupa’da giderek daha dinamik hale gelen pazar ortam\u0131nda y\u00fczde 18’lik tam elektrikli sat\u0131\u015f\u0131yla da sa\u011flam bir ilerleme kaydetti. Buna ek olarak Hyundai, iki temel sat\u0131\u015f kanal\u0131nda m\u00fc\u015fteri taban\u0131n\u0131 geni\u015fletti ve bireysel sat\u0131\u015flar y\u00fczde 2, filo sat\u0131\u015flar\u0131 ise bir \u00f6nceki y\u0131la k\u0131yasla y\u00fczde 4 artt\u0131.<\/p>\n
Ge\u00e7en y\u0131l Avrupa’n\u0131n kilit pazarlar\u0131nda \u00f6nemli ba\u015far\u0131lar elde eden \u015firket, Birle\u015fik Krall\u0131k’ta sat\u0131\u015f hacimlerini b\u00fcy\u00fctmeye devam ederek, 93 bin 124 adetle \u00fclke tarihindeki en y\u00fcksek ikinci sonuca ula\u015ft\u0131, ayr\u0131ca binek otomobil pazar\u0131nda dokuzunculuktan alt\u0131nc\u0131l\u0131\u011fa y\u00fckseldi.<\/p>\n
Hyundai, Almanya’da 92 bin 890 adet sat\u0131\u015f ve y\u00fczde 3,3 pazar pay\u0131yla binek otomobil segmentinde en \u00e7ok satan Asyal\u0131 marka oldu. \u015eirketin elektrikli ara\u00e7 tescilleri y\u00fczde 49 artarken, EV’de ise y\u00fczde 27’lik paya ula\u015f\u0131ld\u0131. Ayn\u0131 zamanda \u015firket, \u0130spanya’da da 64 bin 467 adet ve y\u00fczde 5,8 pazar pay\u0131yla pazardaki en y\u00fcksek sat\u0131\u015f hacmine ula\u015farak d\u00f6rd\u00fcnc\u00fc s\u0131radaki yerini korudu.<\/p>\n
\u015eirketin \u0130talya’daki pazar pay\u0131 y\u00fczde 3 seviyesinde sabit kal\u0131rken, sat\u0131\u015f adeti de 47 bin 46 oldu. \u00d6te yandan \u015firketin EV sat\u0131\u015flar\u0131ndaki art\u0131\u015f sayesinde bu alandaki oran\u0131 pazar ortalamas\u0131n\u0131n 9 puan \u00fczerine \u00e7\u0131kt\u0131.<\/p>\n
Hyundai, Fransa’da ise y\u00fczde 2,8 pazar pay\u0131 ve 45 bin 623’l\u00fck sat\u0131\u015fla ilk 10 marka aras\u0131nda yer ald\u0131. Ayr\u0131ca \u015firket, Fransa’da, Hibrit Elektrikli Ara\u00e7lar sat\u0131\u015flar\u0131n y\u00fczde 35’ini olu\u015fturdu ve pazar ortalamas\u0131 olan y\u00fczde 22’nin \u00fczerine \u00e7\u0131kt\u0131.<\/p>\n
Hyundai, T\u00fcrkiye’de 2025 sat\u0131\u015flar\u0131n\u0131 y\u00fczde 10 art\u0131rd\u0131<\/p>\n
Hyundai, \u00fcretim yapt\u0131\u011f\u0131 T\u00fcrkiye’de de 2025 sat\u0131\u015flar\u0131n\u0131 y\u00fczde 10 art\u0131rarak, toplam 67 bin 368 adetlik hacme ula\u015ft\u0131 ve binek otomobil pazar\u0131nda alt\u0131nc\u0131 s\u0131rada yer ald\u0131.<\/p>\n
\u015eirket, 1997’den bu yana kesintisiz olarak T\u00fcrkiye’de \u00fcretim yaparak ayn\u0131 zamanda \u00fclke ekonomisine ve istihdama da katk\u0131da bulunmaya devam ediyor.<\/p>\n
S\u00f6z konusu rakamlar, Hyundai’nin elektrifikasyon stratejisinin ba\u015far\u0131s\u0131n\u0131 ortaya koyan g\u00fc\u00e7l\u00fc g\u00f6stergeler olarak \u00f6ne \u00e7\u0131k\u0131yor, ayr\u0131ca markan\u0131n bir\u00e7ok modeli EV segmentine liderlik ediyor.<\/p>\n
Markan\u0131n INSTER modeli, toplam 33 bin 917’lik sat\u0131\u015fla b\u00f6lgede A segmenti elektrikli ara\u00e7lar aras\u0131nda ikinci s\u0131rada yer ald\u0131. Model, “2025 D\u00fcnya Elektrikli Otomobili” se\u00e7ilirken, IONIQ 9 modeli de Almanya’da “2026 Y\u0131l\u0131n\u0131n Premium Otomobili” \u00f6d\u00fcl\u00fcn\u00fc kazand\u0131.<\/p>\n
HEV ve PHEV versiyonlar\u0131n\u0131n yan\u0131 s\u0131ra i\u00e7ten yanmal\u0131 motor se\u00e7ene\u011fi de bulunan Tucson ise Avrupa’da kompakt SUV segmentinde bireysel sat\u0131\u015f kanal\u0131na y\u00fczde 5,3 pazar pay\u0131yla liderlik ediyor.<\/p>\n
Hyundai, elektrifikasyon stratejisinin derinle\u015fmesi do\u011frultusunda, elektrikli \u00fcr\u00fcn portf\u00f6y\u00fcn\u00fc geni\u015fletmeyi s\u00fcrd\u00fcr\u00fcyor. Gelecek 18 ay i\u00e7inde 5 yeni modelin lansman\u0131n\u0131 planlayan Hyundai, bunlar\u0131n \u00fc\u00e7\u00fcn\u00fc Avrupa’daki m\u00fc\u015fteri ihtiya\u00e7lar\u0131na uyum sa\u011flamak \u00fczere B segmentinde konumlayacak.<\/p>\n
Modeller aras\u0131nda, Nisan 2026’da Milano Tasar\u0131m Haftas\u0131’nda d\u00fcnya pr\u00f6miyerini kutlayacak olan IONIQ 3 de bulunuyor. Bunun ard\u0131ndan Hyundai’nin \u00fcr\u00fcn gam\u0131, en k\u00fc\u00e7\u00fck model INSTER’dan STARIA Electric’e kadar uzanan 7 BEV ile pazardaki en kapsaml\u0131 EV \u00fcr\u00fcn gamlar\u0131ndan biri haline geliyor.<\/p>\n
\u015eirket, 2027’ye kadar t\u00fcm modellerini elektrikli hale getirmeyi hedefliyor<\/p>\n
Halihaz\u0131rda modellerin yakla\u015f\u0131k y\u00fczde 80’inin elektrikli bir versiyonu bulunurken Hyundai, 2027’ye kadar t\u00fcm modellerini elektrikli hale getirmeyi hedefliyor. Hyundai, elektrikli ve hibrit performans\u0131n\u0131 s\u00fcrekli geli\u015ftirmek i\u00e7in kapsaml\u0131 bir teknoloji yol haritas\u0131 \u00fczerinde \u00e7al\u0131\u015f\u0131yor.<\/p>\n
Hyundai’nin Avrupa’ya olan ba\u011fl\u0131l\u0131\u011f\u0131 pek \u00e7ok alanda somut \u015fekilde g\u00f6r\u00fcl\u00fcyor. \u00c7ekya’n\u0131n Nosovice kentindeki Hyundai Motor Manufacturing Czech (HMMC) tesisi, yak\u0131n zamanda 5 milyonuncu arac\u0131n\u0131 \u00fcreterek \u00f6nemli bir kilometre ta\u015f\u0131n\u0131 geride b\u0131rakt\u0131. Bu ba\u015far\u0131, uzun vadeli istikrar\u0131, teknolojik olgunlu\u011fu ve Avrupa i\u00e7in Avrupa’da \u00fcretimi yans\u0131t\u0131yor.<\/p>\n
Markan\u0131n \u0130zmit’teki fabrikas\u0131 Hyundai Motor T\u00fcrkiye (HMTR) de y\u0131l\u0131n ilerleyen d\u00f6nemlerinde ilk elektrikli arac\u0131 olan IONIQ 3’\u00fc \u00fcretmeye haz\u0131rlan\u0131yor.<\/p>\n
Her iki \u00fcretim tesisiyle Almanya’daki Hyundai Motor Europe Technical Center (HMETC) AR-GE merkezi de Hyundai’nin Avrupa’daki elektrikli ara\u00e7 varl\u0131\u011f\u0131n\u0131 g\u00fc\u00e7lendirmek amac\u0131yla \u00f6nemli yat\u0131r\u0131mlar ald\u0131.<\/p>\n
Yeni Square Campus i\u00e7in yap\u0131lan 150 milyon avro yat\u0131r\u0131mla Hyundai, ge\u00e7en y\u0131l HMETC tesislerini 25 bin metrekare daha geni\u015fleterek Avrupa’n\u0131n en geli\u015fmi\u015f otomotiv AR-GE merkezlerinden birine d\u00f6n\u00fc\u015ft\u00fcrd\u00fc.<\/p>\n
Hyundai, \u0130zmit’te bulunan \u00fcretim tesisinde de yeniden tasarlanan EV g\u00f6vde taban\u0131, y\u00fcksek voltajl\u0131 batarya entegrasyonu ve g\u00fc\u00e7 elektroni\u011fi i\u00e7in 250 milyon avro yat\u0131r\u0131m yapt\u0131 ve gelecek y\u0131llarda da ek yat\u0131r\u0131mlar planlan\u0131yor.<\/p>\n
\u00c7ekya’daki Nosovice fabrikas\u0131 da 2025’te BEV batarya \u00fcretimi ve montaj\u0131n\u0131 desteklemek \u00fczere geni\u015fletildi, tesisin 2008’de a\u00e7\u0131lmas\u0131ndan bu yana yap\u0131lan toplam yat\u0131r\u0131m 2 milyar avroyu a\u015ft\u0131.<\/p>\n
“Avrupa, Hyundai’nin k\u00fcresel b\u00fcy\u00fcmesi a\u00e7\u0131s\u0131ndan merkezi bir konumda”<\/p>\n
A\u00e7\u0131klamada g\u00f6r\u00fc\u015flerine yer verilen Hyundai \u00dcst Y\u00f6neticisi (CEO) Jose Munoz, Avrupa’n\u0131n, Hyundai’nin k\u00fcresel b\u00fcy\u00fcmesi a\u00e7\u0131s\u0131ndan merkezi bir konumda oldu\u011funu belirtti.<\/p>\n
B\u00f6lge genelinde \u00fcretim, AR-GE ve insan kayna\u011f\u0131na yapt\u0131klar\u0131 yat\u0131r\u0131mlar\u0131n, Avrupa’ya olan uzun vadeli ba\u011fl\u0131l\u0131klar\u0131n\u0131 ve yerelle\u015fme stratejilerini yans\u0131tt\u0131\u011f\u0131n\u0131 aktaran Munoz, “\u00c7ekya, T\u00fcrkiye ve Almanya’daki ekiplerimiz Hyundai’nin ‘Progress for Humanity yani \u0130nsanl\u0131k \u0130\u00e7in \u0130lerleme’ vizyonunu Avrupa’da daha ileriye ta\u015f\u0131yor. \u00d6n\u00fcm\u00fczdeki 18 ay i\u00e7inde piyasaya sunaca\u011f\u0131m\u0131z 5 yeni model ve 2027 y\u0131l\u0131na kadar tamamen elektrikli hale gelecek \u00fcr\u00fcn gam\u0131m\u0131zla Avrupal\u0131 m\u00fc\u015fterilerimize hak ettikleri se\u00e7enekleri sunmak i\u00e7in h\u0131zla ve kararl\u0131l\u0131kla ilerliyoruz.” ifadelerini kulland\u0131.<\/p>\n
Hyundai Motor Avrupa Ba\u015fkan\u0131 ve CEO’su Xavier Martinet de 2025’te elektrikli ara\u00e7 sat\u0131\u015flar\u0131ndaki y\u00fczde 24’l\u00fck art\u0131\u015f ve hibrit-elektrikli modellerdeki toplam pazar paylar\u0131n\u0131 a\u015fan performans sayesinde g\u00fc\u00e7l\u00fc bir sonu\u00e7 elde ettiklerini aktard\u0131.<\/p>\n
Gelecek 18 ay i\u00e7inde 5 tamamen yeni modelden olu\u015fan g\u00fc\u00e7l\u00fc bir \u00fcr\u00fcn ata\u011f\u0131yla yat\u0131r\u0131mlara devam edeceklerini ifade eden Martinet, “Bayi ortaklar\u0131m\u0131zla yak\u0131n \u00e7al\u0131\u015farak Avrupal\u0131 m\u00fc\u015fterilerin beklentilerini kar\u015f\u0131layacak ve gelece\u011fe g\u00fcvenle haz\u0131rlanaca\u011f\u0131z.” de\u011ferlendirmesinde bulundu.<\/p>\n","protected":false},"excerpt":{"rendered":"
Hyundai, Avrupa’da 2025 hedefiyle elektrikli ara\u00e7 sat\u0131\u015flar\u0131n\u0131 y\u00fczde 24 art\u0131rmay\u0131 planl\u0131yor.<\/p>\n","protected":false},"author":1,"featured_media":60612,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[1090,826,3517,347,410],"class_list":["post-60611","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-avrupa","tag-elektrikli","tag-hyundai","tag-pazar","tag-satis"],"_links":{"self":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/60611","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/comments?post=60611"}],"version-history":[{"count":1,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/60611\/revisions"}],"predecessor-version":[{"id":60613,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/60611\/revisions\/60613"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media\/60612"}],"wp:attachment":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media?parent=60611"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/categories?post=60611"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/tags?post=60611"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}