{"id":6686,"date":"2026-01-30T18:45:04","date_gmt":"2026-01-30T18:45:04","guid":{"rendered":"https:\/\/bihavadis.com\/?p=6686"},"modified":"2026-01-30T18:45:04","modified_gmt":"2026-01-30T18:45:04","slug":"yemeksepetinden-turkiye-ekonomisine-dev-katki","status":"publish","type":"post","link":"https:\/\/bihavadis.com\/index.php\/2026\/01\/30\/yemeksepetinden-turkiye-ekonomisine-dev-katki\/","title":{"rendered":"Yemeksepeti\u2019nden T\u00fcrkiye ekonomisine dev katk\u0131"},"content":{"rendered":"

Yemeksepeti’nden kullan\u0131c\u0131lara sunulan ekonomik fayda 14,2 milyar TL\u2019ye ula\u015ft\u0131.<\/p>\n

T\u00fcrkiye\u2019nin en sevilen ve en teknolojik online yemek sipari\u015f markalar\u0131ndan Yemeksepeti, 2025 y\u0131l\u0131nda T\u00fcrkiye ekonomisine sundu\u011fu katk\u0131ya ili\u015fkin verileri a\u00e7\u0131klad\u0131.<\/p>\n

\u201cKeyfin Yerine Gelsin\u201d <\/em><\/b>mottosuyla faaliyetlerini s\u00fcrd\u00fcren \u015firket, sadece sipari\u015f teslimat\u0131yla de\u011fil, yaratt\u0131\u011f\u0131 ekonomik b\u00fcy\u00fckl\u00fckle de T\u00fcrkiye ekonomisinin \u00f6nemli akt\u00f6rlerinden biri oldu\u011funu ortaya koydu.<\/p>\n

EKONOM\u0130YE 3 M\u0130LYAR EUROYU A\u015eAN GSYH KATKISI<\/strong><\/p>\n

Delivery Hero verileri ve g\u00fcvenilir d\u0131\u015f kaynaklar kullan\u0131larak Centre for Economics and Business taraf\u0131ndan haz\u0131rlanan ve Temmuz 2024-Haziran 2025 d\u00f6nemini kapsayan sosyo-ekonomik etki analizine g\u00f6re Yemeksepeti, operasyonlar\u0131, restoran ve i\u015f orta\u011f\u0131 a\u011f\u0131, kurye ekosistemi ve tedarik zinciri \u00fczerinden toplam 3,06 milyar euroluk ekonomik de\u011fer yaratt\u0131. Dolayl\u0131 etkilerle birlikte bu katk\u0131, T\u00fcrkiye GSYH\u2019sinin y\u00fczde 0,21\u2019ine kar\u015f\u0131l\u0131k geldi.<\/p>\n

121 B\u0130N K\u0130\u015e\u0130L\u0130K \u0130ST\u0130HDAM ETK\u0130S\u0130<\/strong><\/p>\n

Yemeksepeti\u2019nin kendi \u00e7al\u0131\u015fanlar\u0131, kurye i\u015f ortaklar\u0131, platformda faaliyet g\u00f6steren i\u015fletmeler ile tedarik zinciri ve dolayl\u0131 ekonomik faaliyetler birlikte de\u011ferlendirildi\u011finde, \u015firketin 121 bin 267 tam zamanl\u0131 e\u015f de\u011fer istihdam\u0131 destekledi\u011fi hesapland\u0131. Bu rakam, T\u00fcrkiye toplam istihdam\u0131n\u0131n y\u00fczde 0,35\u2019ine denk geliyor.<\/p>\n

KULLANICI B\u00dcT\u00c7ELER\u0130NE 14,2 M\u0130LYAR TL\u2019L\u0130K DESTEK<\/strong><\/p>\n

Yemeksepeti, makroekonomik katk\u0131s\u0131n\u0131n yan\u0131 s\u0131ra kullan\u0131c\u0131 b\u00fct\u00e7elerine sa\u011flad\u0131\u011f\u0131 do\u011frudan faydayla da dikkat \u00e7ekti. Kampanyalar, kuponlar ve sadakat programlar\u0131 arac\u0131l\u0131\u011f\u0131yla sunulan toplam kullan\u0131c\u0131 faydas\u0131, bir \u00f6nceki y\u0131la k\u0131yasla yakla\u015f\u0131k iki kat\u0131na \u00e7\u0131karak 14,2 milyar TL\u2019ye ula\u015ft\u0131. Bu deste\u011fin \u00f6nemli bir b\u00f6l\u00fcm\u00fc, YeClub sadakat program\u0131 kapsam\u0131nda da\u011f\u0131t\u0131lan 6 milyar TL\u2019yi a\u015fan puanlardan olu\u015ftu.<\/p>\n

<\/p>\n

\u201cETK\u0130M\u0130Z S\u0130PAR\u0130\u015e\u0130N \u00c7OK \u00d6TES\u0130NDE\u201d<\/strong><\/p>\n

Yemeksepeti CEO\u2019su Oytun \u00c7alap\u00f6ver, rapor sonu\u00e7lar\u0131n\u0131 de\u011ferlendirirken, 2025\u2019in \u015firket ve h\u0131zl\u0131 ticaret ekosistemi a\u00e7\u0131s\u0131ndan bir d\u00f6n\u00fc\u015f\u00fcm y\u0131l\u0131 oldu\u011funu vurgulad\u0131. \u00c7alap\u00f6ver, \u201cGSYH\u2019ye 3 milyar euroyu a\u015fan katk\u0131m\u0131z\u0131n yan\u0131 s\u0131ra 121 bin ki\u015filik istihdam etkisi yaratmam\u0131z, toplumsal ve ekonomik de\u011fer \u00fcretme hedefimizin somut g\u00f6stergesi. Kullan\u0131c\u0131lar\u0131m\u0131za sundu\u011fumuz ekonomik deste\u011fi 14,2 milyar TL\u2019ye \u00e7\u0131kararak t\u00fcm payda\u015flar\u0131n kazand\u0131\u011f\u0131 s\u00fcrd\u00fcr\u00fclebilir bir model in\u015fa ettik.\u201d <\/b><\/em>dedi.<\/p>\n

2025 YAPAY ZEK\u00c2 VE ALTYAPI YILI OLDU<\/strong><\/p>\n

2025\u2019i \u201caltyap\u0131 ve yapay zek\u00e2 y\u0131l\u0131\u201d olarak tan\u0131mlayan \u00c7alap\u00f6ver, yapay zek\u00e2n\u0131n ki\u015fiselle\u015ftirme, talep tahmini ve lojistik optimizasyonunda merkezi bir rol oynad\u0131\u011f\u0131n\u0131 belirtti. \u00c7alap\u00f6ver, \u201cDelivery Hero\u2019nun k\u00fcresel teknoloji g\u00fcc\u00fcn\u00fc yerel i\u00e7g\u00f6r\u00fclerle birle\u015ftirerek daha ak\u0131ll\u0131 ve h\u0131zl\u0131 bir deneyim sunduk. 2026\u2019da hedefimiz daha fazlas\u0131n\u0131 yapmak de\u011fil, do\u011fru i\u015fleri daha iyi yapmak.\u201d<\/b><\/em> ifadelerini kulland\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"

Yemeksepeti, T\u00fcrkiye ekonomisine 3 milyar euroyu a\u015fan GSYH katk\u0131s\u0131 sa\u011flarken, geni\u015f ekosistemiyle 121 bini a\u015fk\u0131n ki\u015filik istihdam etkisi yaratt\u0131.<\/p>\n","protected":false},"author":1,"featured_media":6687,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[1569,244,462,819,684],"class_list":["post-6686","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-ekonomik","tag-etki","tag-kullanici","tag-milyar","tag-yemek"],"_links":{"self":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/6686","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/comments?post=6686"}],"version-history":[{"count":1,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/6686\/revisions"}],"predecessor-version":[{"id":6689,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/6686\/revisions\/6689"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media\/6687"}],"wp:attachment":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media?parent=6686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/categories?post=6686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/tags?post=6686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}