{"id":84394,"date":"2026-05-06T14:09:12","date_gmt":"2026-05-06T14:09:12","guid":{"rendered":"https:\/\/bihavadis.com\/?p=84394"},"modified":"2026-05-06T14:09:12","modified_gmt":"2026-05-06T14:09:12","slug":"tiryaki-agro-yudum-markasini-bunyesine-katti","status":"publish","type":"post","link":"https:\/\/bihavadis.com\/index.php\/2026\/05\/06\/tiryaki-agro-yudum-markasini-bunyesine-katti\/","title":{"rendered":"Tiryaki Agro, Yudum markas\u0131n\u0131 b\u00fcnyesine katt\u0131"},"content":{"rendered":"<p>K\u00fcresel g\u0131da tedarik zincirinin iki \u00f6nemli oyuncusu olan Tiryaki Agro ile Savola Group, T\u00fcrkiye&#8217;de ve b\u00f6lgesinde daha dayan\u0131kl\u0131, daha rekabet\u00e7i ve daha t\u00fcketici odakl\u0131 bir yap\u0131 olu\u015fturacak stratejik bir ortakl\u0131\u011fa imza att\u0131.<\/p>\n<p>Anla\u015fma kapsam\u0131nda, Tiryaki Agro&#8217;nun i\u015ftiraki olan Tiryaki Anadolu, ba\u015fta Yudum olmak \u00fczere \u00f6nde gelen bitkisel ya\u011f markalar\u0131n\u0131 b\u00fcnyesinde bar\u0131nd\u0131ran Savola Foods T\u00fcrkiye&#8217;nin %100&#8217;\u00fcn\u00fc sat\u0131n ald\u0131. Bu i\u015flem kapsam\u0131nda Savola Group&#8217;un i\u015ftiraki olan Afia International Company ise Tiryaki Anadolu&#8217;nun konsolide i\u015f yap\u0131s\u0131nda %15 oran\u0131nda pay sahibi oldu.<\/p>\n<p>Bu ortakl\u0131k, her iki kurulu\u015fun uzun vadeli stratejilerinde \u00f6nemli bir ad\u0131m\u0131 temsil ediyor:<\/p>\n<ul>\n<li>Tiryaki Agro a\u00e7\u0131s\u0131ndan, k\u00fcresel tedarik zinciri liderli\u011finin yan\u0131 s\u0131ra tohumdan sofraya de\u011fer zincirini y\u00f6neten, perakendede de g\u00fc\u00e7lenen t\u00fcketici odakl\u0131 ve \u00e7e\u015fitlendirilmi\u015f bir oyuncuya d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecini h\u0131zland\u0131r\u0131rken; T\u00fcrkiye&#8217;deki yat\u0131r\u0131mlar\u0131n\u0131 b\u00fcy\u00fctmeye ve g\u00fc\u00e7lendirmeye devam ediyor.<\/li>\n<li>Savola Group a\u00e7\u0131s\u0131ndan ise, operasyonel sinerjiler yaratan ve g\u00fc\u00e7l\u00fc markalar\u0131n\u0131n entegre bir yap\u0131 alt\u0131nda geli\u015fimini s\u00fcrd\u00fcren bir modelle T\u00fcrkiye&#8217;ye olan uzun soluklu ba\u011fl\u0131l\u0131\u011f\u0131n\u0131 peki\u015ftiriyor.<\/li>\n<\/ul>\n<p>Kurulu\u015funun 60&#8217;\u0131nc\u0131 y\u0131l\u0131n\u0131 kutlayan Tiryaki Agro, bu ad\u0131m\u0131yla perakende bitkisel ya\u011flar sekt\u00f6r\u00fcnde \u00f6nemli bir hamle ger\u00e7ekle\u015ftirdi. Yudum markal\u0131 ay\u00e7i\u00e7e\u011fi ya\u011flar\u0131n\u0131n yan\u0131 s\u0131ra zeytinya\u011f\u0131 segmentinin \u00f6nde gelen markalar\u0131ndan Yudum Egemden zeytinya\u011flar\u0131 Tiryaki Anadolu&#8217;nun \u00fcr\u00fcn portf\u00f6y\u00fcne d\u00e2hil oldu. Portf\u00f6y; ihracat pazarlar\u0131nda g\u00fc\u00e7l\u00fc konuma sahip Brillo ve Cielo markal\u0131 zeytinya\u011flar\u0131 ile S\u0131rma markal\u0131 m\u0131s\u0131r ve ay\u00e7i\u00e7ek ya\u011flar\u0131 ile Sava ve Vala markal\u0131 f\u0131r\u0131nc\u0131l\u0131k ve end\u00fcstriyel ya\u011flarla daha da geni\u015fletildi.<\/p>\n<div>\n<figure><img decoding=\"async\" src=\"https:\/\/bihavadis.com\/wp-content\/uploads\/2026\/05\/tiryaki-agro-yudum-markasini-bunyesine-katti-0-YNGdaeby.jpg\"\/><\/figure>\n<\/div>\n<p><b>T\u0130RYAK\u0130 AGRO, EMTEGRE GIDA DE\u011eER Z\u0130NC\u0130R\u0130N\u0130 K\u00d6KL\u00dc MARKALARLA G\u00dc\u00c7LEND\u0130R\u0130YOR<\/b><\/p>\n<p>Tiryaki Agro CEO&#8217;su S\u00fcleyman Tiryakio\u011flu, anla\u015fmaya ili\u015fkin olarak \u015funlar\u0131 s\u00f6yledi: &#8220;T\u00fcrkiye&#8217;den do\u011fan global bir \u015firket olarak d\u00fcnyan\u0131n her yerinde beslenme \u00e7\u00f6z\u00fcmleri sunma ve do\u011fa ile uyumlu bir g\u0131da gelece\u011fi kurma hedefimiz do\u011frultusunda, \u00fclkemize yapt\u0131\u011f\u0131m\u0131z yat\u0131r\u0131mlar\u0131 kararl\u0131l\u0131kla s\u00fcrd\u00fcr\u00fcyoruz. Tiryaki Agro olarak 60 y\u0131ld\u0131r tar\u0131m ve g\u0131da de\u011fer zincirinde b\u00fcy\u00fcrken, stratejik kararlar\u0131m\u0131z\u0131 uzun vadeli bir bak\u0131\u015f a\u00e7\u0131s\u0131yla al\u0131yoruz. Bu stratejik ortakl\u0131k, s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcme vizyonumuzun \u00f6nemli bir par\u00e7as\u0131. T\u00fcrkiye&#8217;nin ba\u015fta Yudum olmak \u00fczere k\u00f6kl\u00fc ve t\u00fcketici nezdinde g\u00fc\u00e7l\u00fc markalar\u0131n\u0131 yeniden T\u00fcrkiye merkezli bir grubun \u00e7at\u0131s\u0131 alt\u0131nda bulu\u015fturmak bizim i\u00e7in ayr\u0131 bir mutluluk kayna\u011f\u0131. Ayn\u0131 zamanda d\u00fcnyadaki di\u011fer g\u00fc\u00e7l\u00fc i\u015f birliklerimizde oldu\u011fu gibi, Savola gibi g\u00fc\u00e7l\u00fc bir grupla ortakl\u0131k yapman\u0131n, T\u00fcrkiye&#8217;nin yan\u0131 s\u0131ra b\u00f6lge pazarlar\u0131nda da yeni f\u0131rsatlar yarataca\u011f\u0131n\u0131 \u00f6ng\u00f6r\u00fcyoruz. Bu ad\u0131mla hem T\u00fcrkiye&#8217;deki varl\u0131\u011f\u0131m\u0131z\u0131 g\u00fc\u00e7lendiriyor hem de \u00fclkemizin k\u00fcresel rekabet\u00e7ili\u011fine katk\u0131 sa\u011flamay\u0131 hedefliyoruz. Amac\u0131m\u0131z, k\u00f6kl\u00fc markalar\u0131 global deneyimimizle bir araya getirerek t\u00fcketicilere daha geni\u015f bir \u00fcr\u00fcn yelpazesi sunmak.&#8221;<\/p>\n<p><b>T\u00dcRK\u0130YE&#8217;DE DAHA G\u00dc\u00c7L\u00dc VE \u00c7E\u015e\u0130TLEND\u0130R\u0130LM\u0130\u015e B\u0130R YAPI \u0130\u00c7\u0130N STRATEJ\u0130K B\u0130R ADIM<\/b><\/p>\n<p>Savola Group CEO&#8217;su Sameh Hassan ise \u015funlar\u0131 s\u00f6yledi: &#8220;Bu ad\u0131m, tedarik m\u00fckemmeliyeti, entegre de\u011fer zinciri ve T\u00fcrkiye&#8217;nin en ikonik ve g\u00fcvenilir markalar\u0131n\u0131 bir araya getiren tamamlay\u0131c\u0131 g\u00fc\u00e7l\u00fc ortaklar\u0131 bulu\u015fturuyor. Yudum, Egemden ve S\u0131rma ba\u015fta olmak \u00fczere markalar\u0131m\u0131z, onlarca y\u0131ld\u0131r T\u00fcrk sofralar\u0131nda ve t\u00fcketicilerin kalbinde yer ald\u0131. Bug\u00fcn bu miras daha g\u00fc\u00e7l\u00fc, daha dayan\u0131kl\u0131 ve daha rekabet\u00e7i bir yap\u0131n\u0131n temelini olu\u015fturuyor.<\/p>\n<p>Tiryaki Agro ile kurulan bu ortakl\u0131k, Savola Group&#8217;un T\u00fcrkiye&#8217;ye ve g\u0131da sekt\u00f6r\u00fcne olan ba\u011fl\u0131l\u0131\u011f\u0131n\u0131n a\u00e7\u0131k bir g\u00f6stergesidir. T\u00fcrkiye&#8217;nin dinamik i\u00e7 pazar\u0131, g\u00fc\u00e7l\u00fc tar\u0131msal altyap\u0131s\u0131 ve ihracat potansiyeli, s\u00fcrd\u00fcr\u00fclebilir de\u011fer yarat\u0131m\u0131 i\u00e7in son derece cazip bir zemin sunuyor. Tar\u0131msal tedarikten markal\u0131 nihai \u00fcr\u00fcnlere uzanan bu entegre yap\u0131 sayesinde, k\u00fcresel rekabet\u00e7ili\u011fin art\u0131r\u0131lmas\u0131, g\u0131da g\u00fcvenli\u011fi ve s\u00fcrd\u00fcr\u00fclebilirlik oda\u011f\u0131nda \u00f6nemli f\u0131rsatlar yarat\u0131lacakt\u0131r.&#8221;<\/p>\n<p><b>\u0130K\u0130 G\u00dc\u00c7L\u00dc YAPININ B\u0130RLE\u015eMES\u0130 YEN\u0130 FIRSATLARIN \u00d6N\u00dcN\u00dc A\u00c7ACAK <\/b><\/p>\n<p>Tiryaki Anadolu CEO&#8217;su Tekin Meng\u00fc\u00e7 ise &#8220;Tiryaki Anadolu olarak perakende sekt\u00f6r\u00fcnde Hasata markam\u0131zla bakliyat ve pirin\u00e7 kategorisinde istikrarl\u0131 b\u00fcy\u00fcyen bir pazar pay\u0131na sahibiz. \u015eimdi ba\u015fta Yudum gibi T\u00fcrkiye&#8217;nin sevilen bitkisel ya\u011f markalar\u0131n\u0131n perakende g\u00fcc\u00fc ile Tiryaki Anadolu&#8217;nun g\u00fc\u00e7l\u00fc tedarik zinciri altyap\u0131s\u0131n\u0131 ve \u00fcretim deneyimini bir araya getiriyoruz. Bu i\u015f birli\u011fi, \u00fcretim verimlili\u011fini art\u0131r\u0131rken, t\u00fcketicilere daha geni\u015f ve kaliteli bir \u00fcr\u00fcn portf\u00f6y\u00fc sunmam\u0131z\u0131 sa\u011flayacak. Yerel \u00fcretimi destekleyerek hem i\u00e7 pazarda hem de uluslararas\u0131 alanda daha rekabet\u00e7i bir yap\u0131 olu\u015fturmay\u0131 hedefliyoruz&#8221; diyerek i\u015f birli\u011finin stratejik \u00f6nemini vurgulad\u0131.<\/p>\n<p><b>T\u0130RYAK\u0130 AGRO HAKKINDA<\/b><\/p>\n<p>Tiryaki Agro, 60 y\u0131ll\u0131k ge\u00e7mi\u015fiyle d\u00fcnyan\u0131n \u00f6nde gelen tar\u0131m \u00fcr\u00fcnleri tedarik zinciri \u015firketlerinden biridir. Tarladaki \u00fcretimden sertifikal\u0131 tohuma, i\u015flemeden lojisti\u011fe ve ticaretten nihai t\u00fcketiciye ula\u015fan benzersiz bir i\u015f modeline sahip olan \u015firket, d\u00fcnyan\u0131n her yerinde beslenme \u00e7\u00f6z\u00fcmleri sunmak ve do\u011fa ile uyumlu bir g\u0131da gelece\u011fi kurmak hedefiyle \u00e7al\u0131\u015fmaktad\u0131r. Tiryaki Agro&#8217;nun T\u00fcrkiye ba\u015fta olmak \u00fczere 4 k\u0131tada 11 farkl\u0131 lokasyonda faaliyet g\u00f6steren 30 \u00fcretim, i\u015fleme ve depolama tesisi bulunmakta; 5 k\u0131tada 40 \u00fclkeden tar\u0131m \u00fcr\u00fcn\u00fc kaynaklamakta ve y\u0131lda 6 milyon ton \u00fcr\u00fcn\u00fc ise 4 k\u0131tada 50 \u00fclkedeki m\u00fc\u015fterilerine ula\u015ft\u0131rmaktad\u0131r. \u015eirket, biri kendine ait ve \u00fc\u00e7\u00fc \u00f6zel anla\u015fmal\u0131 olmak \u00fczere farkl\u0131 \u00fclkelerde 40 limanda faaliyet g\u00f6stermektedir. Tiryaki Agro, 2018 y\u0131l\u0131ndan itibaren, organik yem ve ya\u011fl\u0131 tohum da\u011f\u0131t\u0131m\u0131nda \u00f6nc\u00fc firmalardan Sunrise Foods International&#8217;\u0131n \u00e7o\u011funluk hisselerine sahip olarak liderli\u011fini peki\u015ftirmi\u015ftir. <\/p>\n<p>Tiryaki Agro&#8217;nun T\u00fcrkiye operasyonlar\u0131n\u0131 tek \u00e7at\u0131 alt\u0131nda y\u00fcr\u00fctmek amac\u0131yla y\u00fczde 100 i\u015ftiraki olarak 2023 y\u0131l\u0131nda kurdu\u011fu Tiryaki Anadolu ise, tar\u0131m \u00fcr\u00fcnleri tedarik zincirinde entegre bir yap\u0131 ile faaliyet g\u00f6stermektedir. 25&#8217;ten fazla \u00fclkeden \u00fcr\u00fcn tedariki ger\u00e7ekle\u015ftiren Tiryaki Anadolu, y\u0131lda yakla\u015f\u0131k 15 bin ton sertifikal\u0131 tohum \u00fcretimi yapmaktad\u0131r ve 60 bin d\u00f6n\u00fcml\u00fck ekilebilir arazisi ile T\u00fcrkiye&#8217;nin lider \u00f6zel sekt\u00f6r \u00e7ift\u00e7isidir.<\/p>\n<p><b>SAVOLA GROUP HAKKINDA<\/b><\/p>\n<p>Savola Group, 1979 y\u0131l\u0131nda Suudi Arabistan&#8217;da kurulmu\u015f, g\u0131da ve perakende alanlar\u0131na odaklanan stratejik bir yat\u0131r\u0131m holdingidir. B\u00fcnyesindeki Savola Foods, Orta Do\u011fu ve Kuzey Afrika&#8217;da faaliyet g\u00f6steren grubun g\u0131dadaki ana operasyon \u015firketidir. Savola Foods; s\u0131v\u0131 ya\u011f, \u015feker, makarna ve katma de\u011ferli g\u0131da \u00fcr\u00fcnlerinden olu\u015fan geni\u015f bir \u00fcr\u00fcn portf\u00f6y\u00fcne sahiptir.Savola Foods&#8217;un s\u0131v\u0131 yemeklik ya\u011f kategorisindeki operasyonlar\u0131 Afia International taraf\u0131ndan y\u00fcr\u00fct\u00fclmektedir. D\u00fcnyan\u0131n \u00f6nde gelen yemeklik s\u0131v\u0131 ya\u011f \u015firketlerinden biri olan Afia International; Afia ve Al Arabi gibi Orta Do\u011fu&#8217;nun g\u00fcvenilir markalar\u0131n\u0131 b\u00fcnyesinde bar\u0131nd\u0131rmaktad\u0131r. Orta Asya ve Kuzey Afrika&#8217;da da faaliyet g\u00f6steren Afia, 2017 y\u0131l\u0131nda Yudum G\u0131da&#8217;y\u0131 sat\u0131n alarak Savola G\u0131da T\u00fcrkiye&#8217;yi kurmu\u015ftur.<\/p>\n<p>Savola Foods T\u00fcrkiye ise Egemden markas\u0131yla zeytinya\u011f\u0131 segmentindeki uzmanl\u0131\u011f\u0131n\u0131 g\u00fc\u00e7lendirmi\u015f; Sava ve Vala markalar\u0131yla end\u00fcstriyel ve f\u0131r\u0131nc\u0131l\u0131k ya\u011flar\u0131 alan\u0131na girmi\u015ftir. Yudum Omega 3, Frying Master ve Ziyafet gibi yenilik\u00e7i \u00fcr\u00fcnleriyle pazarda \u00f6nc\u00fc bir rol \u00fcstlenmektedir. Yudum Egemden, 2025 y\u0131l\u0131nda uluslararas\u0131 yar\u0131\u015fmalarda 17 \u00f6d\u00fcl kazanm\u0131\u015ft\u0131r. \u015eirket, sosyal sorumluluk projeleri ve BRCGS A+ sertifikas\u0131yla \u00f6nc\u00fc konumunu s\u00fcrd\u00fcrmektedir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Savola Group&#8217;un i\u015ftiraki Savola Foods T\u00fcrkiye&#8217;nin b\u00fcnyesinde yer alan, ba\u015fta Yudum olmak \u00fczere T\u00fcrkiye&#8217;nin \u00f6nde gelen s\u0131v\u0131 ya\u011f markalar\u0131n\u0131 portf\u00f6y\u00fcne katan Tiryaki Agro, bu hamleyle bakliyat ve pirin\u00e7 kategorisinin ard\u0131ndan s\u0131v\u0131 ya\u011f kategorisinde de perakende konumunu g\u00fc\u00e7lendirdi.<\/p>\n","protected":false},"author":1,"featured_media":84395,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[705,1488,395,460,696],"class_list":["post-84394","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-gida","tag-guclu","tag-is","tag-urun","tag-yag"],"_links":{"self":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/84394","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/comments?post=84394"}],"version-history":[{"count":1,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/84394\/revisions"}],"predecessor-version":[{"id":84397,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/posts\/84394\/revisions\/84397"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media\/84395"}],"wp:attachment":[{"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/media?parent=84394"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/categories?post=84394"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bihavadis.com\/index.php\/wp-json\/wp\/v2\/tags?post=84394"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}